Electoral Commission

Electoral Commission

2020 General Election education and motivation campaign   The brief The Electoral Commission wanted to motivate and engage the 24% of New Zealanders who had said they were unsure or unlikely to vote in the election, as well as encouraging them to participate in...
Ministry for Primary Industries

Ministry for Primary Industries

‘Declare or Dispose’ biosecurity campaign – cultural cocktail smooths border control issue for Asian visitors   The brief Positive encouragement and education provide better motivation to follow rules and regulations than punishing for infringements. During...